Case Studies

Quaglino’s

PR Case Study

Objective

To reposition the iconic restaurant, Quaglino’s, as a premium destination for luxury food and drinks with live music.

APPROACH

D&P created a series of campaigns for the brand since taking over representation. For these campaigns, top-tier media were invited to experience Quaglino’s to review the new phases of the brand. D&P secured brand partnerships (for new F&B menus, guest chef series and private events), in order to create campaigns that elevated and highlighted the luxury offering, in order to secure coverage in target titles and generate social buzz with influencers, VIPs and HNWI.

RESULTS

Top-tier coverage published in titles such as Forbes, Condé Nast Traveller, Secret London, Country & Townhouse, HELLO! and The Handbook.